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WHAT IS ADR?

While video production is our main business, one of the most challenging and fun parts of what we do is ADR. And one question I hear a lot is, “What is ADR?” ADR stands for Automatic Dialog Replacement, Additional Dialog Recording, Automated Dialog Replacement and more. ADR is used when it’s necessary to replace dialog …

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WHAT’S THE DIFFERENCE BETWEEN COLOR CORRECTION AND COLOR GRADING?

What’s the Difference Between Color Correction and Color Grading?   Basically, color correction is fixing an image. Perhaps, the white balance is off, or certain colors are weak or too strong. Color Grading is the process to adjust the contrast, set the exposure and balance the color in all the clips in a scene, so …

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TOP FIVE QUESTIONS TO ASK WHEN HIRING A VIDEO PRODUCTION PROFESSIONAL

Due to the growing popularity of video content, many businesses have begun using video to leverage social media to enhance their marketing strategy. If you are looking to take advantage of this marketing tool to promote your products and services, your best approach to get excellent video content is by working with a proven video …

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